Experian Hitwise, which has analyzed the top 1,000 search terms for 2011, is reporting that Facebook was the top-searched term overall in the U.S. for the third year in a row. Four variations of the term “facebook” were among the top 10 terms and accounted for 4.4 percent of searches overall, a 24 percent increase from 2010.

Searches for “youtube” actually moved up from the third spot in 2010 to the second spot in 2011. “Facebook login” was the third most-searched term in 2011, followed by “craigslist” and “facebook.com.” Facebook.com moved up one spot in 2011 to be among the top five search terms. When combined, common search terms for Facebook, such as facebook and facebook.com, accounted for 3.5 percent of all searches in the United States among the top 50 terms, up 33 percent compared with 2010. Read More