Dwayne Wade Leaves Jordan Brand for Chinese Shoe Company
PRNewswire — China’s leading sportswear company, LI-NING Company, and NBA All-Star Dwyane Wade, announced the creation of a new athletic footwear and apparel brand called WADE, which will serve as the centerpiece of the corporation’s growing international basketball strategy, and be shaped by an unprecedented level of creative and strategic direction from the two-time NBA Champion.
Mr. Li Ning and Wade announced the multi-year partnership at a press conference earlier today in Beijing. Elements will include a signature line of adult apparel and footwear, available soon at LI-NING retail stores and online throughout China, and set to debut in the United States in 2013. Financial terms of the deal were not disclosed. Checkout the kicks after the jump.
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