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Jimmy Iovine and Dr. Dre may have built a $3.2 billion empire on a product that cost less than $20 bucks to create.

The New York Times reports that Dr. Dre’s Beats by Dre headphones are inexpensive to make, with headphone designers estimating “the cost of making a fancy headset is as low as $14.” A pair of Beats by Dre can cost upwards of $450.

While Beats by Dre may be made for cheap and have questionable sound quality, the brand is a marketing juggernaut. Beats by Dre owns an 27% of a headphone industry that reported $1.8 billion in sales last year.

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After releasing a stream of this EP, Chuck Inglish is ready to deliver the full EP for download. The project features nine tracks, which are sure to be bass-heavy, as all production is handled by Chuck. Chuck says of the project: “‘Droptops’ is a vision from a night spent in a droptop Bonneville while in Austin, TX during SXSW. The project was inspired by the experience that night and mixed with the vibes of summer in LA.” Read More

The $200 Pill packs 12 watts of power and four 1-inch drivers into its attractive design (comprised of metal and soft-touch plastic), and is able to provide a decent amount of bass and clarity, even at high volumes. Its battery can last up to 7.5 hours (presumably using a wired connection), and uses pretty standard Bluetooth audio standards.

Beats Pill
• Price: $200
• Drivers: 4, 1-inch drivers
• Connectivity: Bluetooth 2.1, NFC,
• Weight: 10.5 ounces
• Gizrank: 3.5

spotted: Gizmodo

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